Gymnetics Fitness is a Black family-owned fitness venture led by Lana and Ellen Ector, an incredible mother-daughter duo. They encourage women who desire to improve their lifestyles, but are hindered by the lack of Black females in the fitness world. The Ectors have been pretty successful and improved their brand to involve a famous fitness DVD series titled ‘Black Girls Workout Too‘ and a fashion fitness apparel line. They have had multiple celebrity clients like Toya Wright and Keisha Knight Pulliam.
25 year old Lana Ector and her youthful 62 year old mom (Ellen Ector) began their journey in 2010 when they launched Gymnetics Fitness studio in Atlanta, Georgia. The discreet studio provides personalized nutrition consultations, customized fitness remedies, and training to anyone prepared to embrace a healthy lifestyle. The duo share over 200,000 followers on Instagram and are famous for the hashtag “snatchitback”.
Gymnetics Fitness has been successful due to their thorough market research, in which they realized that keeping fit was a crucial aspect of everyone’s life. Though, the main factor that keeps this fantastic business going is the couple’s passion for fitness. Their training sessions are crazy fun to help clients enjoy the workout as they witness a transformation in their bodies.
You can learn more by visiting their website at gymneticsfitness.com or you can follow them on social media: